Produce a private industry-driven showcase, monthly in LA & NY. Orchestrated +40 events from beginning to end which included securing talents, designing marketing materials, negotiating venue partnerships, brand partnerships, stage backline, secured intern teams, handling newsletters & invites, building the RSVP system, bookkeeping & paying staff, etc.
Role: Executive Producer, Founder
Newsletter Open Rate: 65.3% (Compared to Industry Norm: 21.21%)
Newsletter Click-Through Rate: 14.3% (Compared to Industry Norm: 2.33%)
MTV, VH1, VEVO, YOUTUBE, BET, BILLBAORD MAG, NYLON MAG, GRAMMY ACADEMY, BEATS MUSIC (ITUNES), TIDAL, SPOTIFY, MYSPACE, SOUNDCLOUD, ELLEN TV, SONY ATV HBO, LIVE NATION, ICM, CAA, AEG, BMI, SESAC, ASCAP, PRIMARY WAVE, VIRGIN PRODUCED, UMPG, KOBALT PUB, SONGS PUB, RED LIGHT MGMT, AAM, APG, ATOM FACTORY MGMT, THE VOICE, RCA, COLUMBIA, WARNER BROS, REPUBLIC, CAPITOL, ATLANTIC, MOTOWN, ROC NATION, 300